Store Design

• 96 professional store designs ^Updated!
• W3C/XHTML compliant templates
• Easily integrate your existing design
• Edit templates in Dreamweaver
• Drag and drop layout customization
• Edit HTML and CSS in your browser
• Edit HTML and CSS via FTP
• Upload a logo or use the logo editor
• Change website text using your mouse
• Edit email templates from control panel
• Works in all popular web browsers
• Web-based control panel
• Template comparison (diff) tool

Search Engine Optimization

• Recognized as #1 SEO-optimized solution
• Optimized by #1 SEO Expert Aaron Wall
• Redirect non WWW to WWW^New!
• Redirect WWW to non WWW^New!
• Optimized by company founders (SEO experts)
• HTML easily parsed by search spiders
• Edit robots.txt file in control panel^New!
• Free access to SEO training blog + videos
• Correct use of robots.txt file
• PageRank not passed to irrelevant pages
• Setup your own 301 redirect links
• Per-page optimization (title, META, etc)
• Set default page title and META details
• Set page title and META details per product
• Set page title and META details per page
• Set page title and META details per news post
• Set page title and META details per category
• Automatically generated HTML sitemap
• XML sitemap for Google Webmaster Tools
• Proper use of H1…H6 tags
• SEO friendly product links
• SEO friendly category links
• SEO friendly brand links
• SEO friendly search links
• SEO friendly page links
• SEO friendly news links
• Toggle SEO friendly links
• W3C valid templates
• Tableless store designs
• Custom product image alt text
• New SEO optimizations added regularly
• Correct use of NOFOLLOW attribute
• Lightweight HTML, separate from CSS
• 100% HTML and CSS templates, no PHP
• Full access to modify HTML & CSS

Orders & Checkout

• Single page checkout
• Accept pre orders ^New!
• Minimum and maximum order quantities^New!
• Shipping quote estimates
• Guest checkout option
• Refunds and store credits
• Custom checkout form fields
• Delivery/event dates
• Shipping tracking numbers
• Email order confirmation
• Agree to terms before ordering
• Add multiple items to cart
• Create order shipments
• Order messaging system
• One click re-order
• Take your store down for maintenance
• Set a custom starting order number
• Send order tracking link to customer automatically via email

Products & Merchandising

• Sell physical & digital products
• Sell products with options (size, color, etc)
• Minimum and maximum order quantities^New!
• Custom fields (i.e. text to print on a t-shirt)
• Bulk discount quantity pricing
• Gift wrapping options
• “Catalog only” mode
• Photo editing through Picnik.com^New!
• “Call for pricing” option
• Create unlimited sub categories
• Import products, images, variations, etc
• Bulk export/re-import thousands of items
• Export products for bulk update in Excel
• Create and assign brands/manufacturers
• Add products to unlimited categories
• Per-product SKUs or custom codes
• Per-option SKUs or custom codes
• Fully WYSIWYG editor for description
• Embed videos in product description
• Per-product YouTube video gallery
• Edit product description HTML directly
• Cut/copy/paste support in WYSIWYG editor
• Per-product gift wrapping
• Live shipping quotes
• Product reviews & comments
• IntenseDebate comment/reviews integration^New!
• Disqus comment/reviews integration^New!
• Specify cost price and see profit reports
• Enter retail price to show RRP
• Enter sale price for sale events
• Choose if a product is taxable or not
• Disable purchasing on a per-product basis
• Specify product weight for live shipping quotes
• Enable free shipping on a per-product basis

Variations & Product Options

• Sell products such as apparel & computers
• Setup unlimited options per product
• Options don’t count towards product limit
• Create a variation or set of product options
• Assign the variation to multiple products
• Add, subtract or set fixed price for each option
• Add, subtract or set fixed weight for each option
• Set a unique SKU for each product option
• Set a unique image for each product option
• Set stock on hand for each product option
• Set low stock level for each option
• Change the display order of product options
• Add options without affecting existing products
• Remove options without affecting products
• Optionally track inventory per option
• Filter options for quick updating
• Bulk update option values per product
• Paging when editing product options
• Disable purchasing of specific options
• Force options to be selected when buying
• Re-order function preserves product options
• Options displayed with order and on invoice

Inventory & Stock Control

• Per-product inventory levels
• Per-option inventory levels
• Inventory tracking can be disabled per product
• Set low stock level warning for each product
• Track inventory at a product or option level
• Set current stock level per product option
• Set low stock level per product option
• Automatic inventory control
• Low stock reminder indicators on dashboard
• Detailed inventory report for all products
• Disable purchasing when no stock
• Bulk update inventory levels

Configurable Fields

• Great for collecting additional product info
• Such as text to print on a t-shirt
• Such as picture to print on a mug
• Text, file and checkbox field types
• Dropdown field types^New!
• Fields display on product page
• Fields display on invoice
• Limit file formats that can be uploaded
• Fields shown along with order for processing
• Create an unlimited number of fields
• Optionally make some/all fields required

Delivery/Event Dates

• Sell tickets to events, concerts, etc
• Sell flowers and other items with delivery dates
• Limit date range for selection per product
• Customize the name displayed for the date field
• Filter orders by delivery/event date
• Export orders by delivery/event date
• Set number of tickets available for purchase
• Delivery confirmation of purchase via email
• Choosing a date can be required or optional
• Date selected shown along with order details
• Date selected shown on invoice

Tax Rates & Settings ^Updated!

• The most flexible tax system period
• Full support for geographic tax zones
• Multiple, stackable product classes
• State-based tax zones
• Country-based tax zones
• Unlimited tax rates & zones
• Prices inc/ex tax
• Flat tax option
• Tax rate display in store
• Tax shown on invoices, etc
• Flexible tax rules and flow
• Sales tax report by date
• Sell locally, nationally or internationally

In-Store Merchandising

• Full product catalog
• Online checkout system
• “Call for pricing” option
• One click add to cart
• Optimized usability
• Product comparisons
• Order status updates
• Live order tracking
• Email/print invoices
• Customer address book
• Private wish lists
• Public wish lists
• Order messaging system
• Related products
• Suggestive cart
• “You may also like”…

Business Intelligence Reports

• 25+ performance reports
• Daily conversion rate
• Top 20 customers
• Best selling products
• Customer locations (Google maps)
• Orders by item sold
• Sales tax report by date
• Orders by revenue
• Popular products
• Inventory report
• Customers by date
• Revenue per customer
• Search keywords with results
• Search keywords without results
• Best performing keywords
• Worst performing keywords
• Search term corrections

In-Store Search

• Search suggest
• “Did you mean?” suggestions
• Related searches list
• Advanced search options
• Fiter by price
• Filter by availability
• Filter by free shipping
• Search tips and advice
• Shop by brand
• Shop by price
• Saved searches and views

Images & Photos

• Upload an unlimited number of photos
• Add photos from your computer or a website
• Automatically generated photo galleries
• Photo thumbnails on product pages
• SuperZoom ^TM instant photo zooming
• Thumbnail photos created automatically
• Upload dozens of images at once
• Photo manager to organize photos
• Open large images in a popup/lightbox window
• Per-image alt text and description for SEO
• Share photos between products
• Dozens of customizable photo display settings

Mobile Commerce^New!

• Browse & buy on all popular mobile devices
• iPad-Native Shopping Experience
• iPhone Optimized Mobile Experience
• Android Optimized Mobile Experience
• Palm Pre Optimized Mobile Experience
• Blackberry Optimized Mobile Experience
• Enable/disable mobile commerce per device
• Complete HTML/CSS design customization

Multi-Currency Support

• Complete multi-currency support
• Live, automatically updated exchange rates
• Automatic visitor currency detection
• Custom exchange rates if required
• Set a currency as the default currency
• Set per-currency symbol, decimal places, etc

Shopping Comparison Engines^New!

• Direct point-and-click integration to 7 shopping comparison sites
• Product export to Beso
• Product export to BizRate
• Product export to MySimon
• Product export to NexTag
• Product export to PriceGrabber
• Product export to Shopping.com
• Product export to Shopzilla

Email Marketing^New!

• Advanced integration with MailChimp
• Add newsletter subscribers to multiple MailChimp lists based on rules
• Remove newsletter subscribers from multiple MailChimp based on rules
• Add customers to multiple MailChimp lists based on rules
• Remove customers from multiple MailChimp lists based on rules
• Sync extensive customer data to MailChimp custom fields
• Export filtered customer lists directly to MailChimp

Social Media Marketing

• Facebook “Like” buttons on product pages^New!
• Facebook OpenGraph META support^New!
• IntenseDebate comment/reviews integration and sharing on Facebook/Twitter^New!
• Disqus comment/reviews integration and sharing on Facebook/Twitter^New!
• Share products on 20+ social media sites via AddThis button

Sell on eBay ^New!

• Manage everything from BigCommerce
• Push some/all products to eBay in 5 clicks
• Create reusable eBay listing templates
• Setup per-product auction or BIN listings
• Custom shipping and taxes for eBay listings
• Custom price variances for eBay listings
• View live listings from BigCommerce
• Automatic order creation in BigCommerce when auction is won or BIN is purchased
• Fulfill eBay orders directly from BigCommerce
• Filter orders to quickly find eBay orders
• eBay auctions & BINs tied into store inventory
• Automatic inventory reduction for orders
• No limit on number of eBay listings
• Per-staff permission for adding/editing listings

Marketing & Promotions

• Sell/auction products on eBay
• Trackable coupon codes
• Integration to 7 shopping comparison sites^New!
• Advanced integration with MailChimp
• Coupon expiry date
• Coupon limited uses
• Google Analytics integration
• Bulk discounts per product
• Gift certificates
• Online certificate use
• Promotional banners
• Discount rules system
• Buy one get one free, etc
• Free shipping over $x
• $x on orders over $y
• “Customers who viewed this product also viewed” panel^New!
• Newsletter subscriptions
• Google Website Optimizer integration
• Export to Google Base
• Export products to CSV
• Affiliate tracking system
• RSS feeds
• Google AdWords export
• Yahoo Search Marketing export
• Popular products list
• New products list
• Top sellers list
• Quick search popup box
• “Did you mean?” spelling
• Integrates with any live chat software
• LivePerson Express 30 day trial

Google Website Optimizer

• Improve conversion rates without guessing
• Six storewide GWO tests to run:
  1. Single or multi page checkout
  2. Add to cart button image
  3. Home page promo banner
  4. Newsletter signup box
  5. Checkout button image
  6. Product page tabs on/off
• Test on-page, per-product changes:
  1. Product name
  2. Product description
  3. Product image
• Test on-page, per-category changes:
  1. Category name
  2. Category description
  3. Category image
• Test on-page, per-web page changes:
  1. Page name
  2. Page description
• Run multiple test at once
• Change aggression level of winner
• View reports in Google Website Optimizer
• Disable tests from store’s control panel
• Disable tests from Google Website Optimizer
• Set winning variation after test completes
• More GWO tests than all competitors

Payments & Shipping

• Accept credit cards online
• Support for 50+ gateways
• PayPal, Google Checkout, etc
• Support for secure checkout
• UPS, USPS, FedEx address label printing via Shipworks integration^New!
• Support for “offline” payments
• COD, pay in store, cheque, etc
• Take orders over the phone
• Sell in multiple currencies
• Real time conversion rate updates
• Auto-detect location for currency
• Real time shipping quotes
• UPS, USPS, FedEx, Aus Post, etc
• Define your own shipping rates
• Limit shipping methods by country
• Limit shipping methods by state
• Limit shipping methods by zipcode
• Various free shipping options
• Add handling cost to orders

Content Management System

• Full CMS functionality
• 100% browser based
• Publish web pages
• Display returns policies, etc
• Easy-to-use WYSIWYG editor
• Page dropdown/pop out menus
• SEO-friendly pages
• Restrict to customer groups
• Publish content from RSS
• Contact forms on pages
• Responses sent via email
• Display page as home page
• Re-assign products to another category when deleting categories^New!
• Recent news items
• Treeview category management^New!
• Drag & drop category assignment^New!
• Banners and promotions

Customers & Groups

• Flexible customer groups
• Wholesale/retail pricing
• Per-group pricing
• Per-group discounts
• Set a default group for new customers
• Move customers between groups
• Category level discounts
• Product level discounts
• Storewide group discounts
• Fallback discount level
• Move customers between groups
• Filter customers by group
• Export customers by group
• Create unlimited customer groups
• Enter new customer details one-by-one
• Import customers from CSV file

Returns System (RMA)

• Complete returns system
• Offer refund, swap or store credit
• Customizable return reasons
• Customizable return actions
• Can return specific items from an order
• Status updates sent to customer via email
• Returns requested from “My Account” page
• Limit staff access to view/process returns
• Disable returns if required
• Receive email notification for new returns
• Complete audit log of all return requests

Import/Export Options

• Bulk export/re-import thousands of items at once
• Import existing products easily
• Extremely flexible import system
• Export products to CSV/XML
• Two-way sync with Intuit Quickbooks ^Updated!
• Order export to Shipworks^New!
• Export to MYOB, Peachtree
• Two-way sync with StoneEdge ^Updated!
• Export in custom formats

Miscellaneous

• Add/edit your own DNS records
• Choose orders per page in admin^New!
• Choose products per page in admin^New!
• Choose customers per page in admin^New!
• Minimum password strength indicator^New!
• Automatic admin logout after 15 minutes ^New!
• Admin passwords hashed and salted ^Updated!